http://www.highcontext.com/hcarchives/2006/02/03/burritobility/ Unleashing the strategic potential of the Web. Tue, 03 Aug 2010 20:47:11 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.highcontext.com/hcarchives/2006/02/03/burritobility/comment-page-1/#comment-962 High Context Consulting » Blog Archive » Usability and Branding: You Can Have Both Sun, 12 Feb 2006 16:44:43 +0000 http://www.highcontext.com/?p=596#comment-962 [...] Kevin Holland provides a thoughtful response to my critique of the Chiptole web site. Here is his summary: David raised a very good point about the importance of making key functionality usable. I’m just saying it’s not the only point. The purpose of a website is not just to make it easy to find things. It’s representative of the whole experience offered by an organization or company. It is, in fact, your organization. As we are giving our organzation’s website a much-needed redesign, that point is very much on my mind. [...] [...] Kevin Holland provides a thoughtful response to my critique of the Chiptole web site. Here is his summary: David raised a very good point about the importance of making key functionality usable. I’m just saying it’s not the only point. The purpose of a website is not just to make it easy to find things. It’s representative of the whole experience offered by an organization or company. It is, in fact, your organization. As we are giving our organzation’s website a much-needed redesign, that point is very much on my mind. [...]

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