Comments on: Podcast: Interview with Jeremiah Owyang on Measuring Social Media http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/ Unleashing the strategic potential of the Web. Fri, 05 Mar 2010 17:54:10 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Steven Groves http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/comment-page-1/#comment-23258 Steven Groves Tue, 07 Aug 2007 20:31:47 +0000 http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/#comment-23258 Loved the content guys.. nicely done. What I got out of it is that while there are some simple metrics (page hits, Google rank, etc.) the real value a social media program can provide is still anecdotal or subject to consulting expense to establish with any sense of validity. Whats a small business guy to do? I have to point at the anecdotal benefits for real estate professionals all the time, but now I have larger, better funded ppl asking me to assist in their projects - and they want a better response on the ROI question. Now subscribed guys - thx again... Steve Loved the content guys.. nicely done.

What I got out of it is that while there are some simple metrics (page hits, Google rank, etc.) the real value a social media program can provide is still anecdotal or subject to consulting expense to establish with any sense of validity.

Whats a small business guy to do? I have to point at the anecdotal benefits for real estate professionals all the time, but now I have larger, better funded ppl asking me to assist in their projects – and they want a better response on the ROI question.

Now subscribed guys – thx again…

Steve

]]> By: Adam Darowski http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/comment-page-1/#comment-23242 Adam Darowski Tue, 07 Aug 2007 15:20:17 +0000 http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/#comment-23242 It's been great to see the evolution of Mr. Owyang. In this interview, he just simply come off as the absolute expert he is. No fluff, just great point after great point, rapid fire style. Great stuff. It’s been great to see the evolution of Mr. Owyang. In this interview, he just simply come off as the absolute expert he is. No fluff, just great point after great point, rapid fire style. Great stuff.

]]> By: Jeremiah Owyang http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/comment-page-1/#comment-23161 Jeremiah Owyang Mon, 06 Aug 2007 19:17:43 +0000 http://www.highcontext.com/hcarchives/2007/08/06/podcast-interview-with-jeremiah-owyang-on-measuring-social-media/#comment-23161 Thanks for having me on the podcast, fascinating topic! Jeremiah Thanks for having me on the podcast, fascinating topic!

Jeremiah

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